SATURDAY, MAY 2, 2026 / 2:00PM - 4:00PM
Welcome Event - Let's Play Horseshoes
Courtyard Deck
Playing horseshoes at a conference is the perfect break from the name tags and PowerPoints. Suddenly, colleagues turn into teammates, the lawn becomes an arena, and every toss comes with dramatic commentary like it's the finals of an Olympic event. You’ll see friends cheering, coworkers high-fiving, and someone inevitably claiming they’re “way better at this at home.” It’s easy, it’s hilarious, and it’s the kind of friendly competition that turns networking into actual bonding—plus you get bragging rights!
Attire: Resort casual
Canadian Reception
Hotel Bar
4:00 p.m. – 5:00 p.m.
(Canadian Members Only – Cash Bar)
Please plan to attend to reconnect and build new relationships with other Canadian Convention attendees!
Women in Industry Reception
Thank you to our sponsor for the Women in Industry Reception:

Luckenbach Pavilion
4:00pm–5:00pm
Please plan to attend in order to connect and build relationships with other women in the industry! We invite you to mix and mingle within a casual atmosphere in order to bond with other females, creating a more connected convention.
SUNDAY, MAY 3, 2026 / 6:30PM - 10:00PM
Ben's Southern Rock Revival Reception and Dinner
Hill Country Ballroom
Ben's Southern Rock Revival dinner party is all about good music, good company, and that unmistakable Southern charm. Picture the the smooth sound of guitars and soulful vocals setting the tone. The vibe is laid-back yet lively, with a touch of nostalgia and a hint of rowdy fun. It’s a gathering that feels like a front-porch summer night—welcoming, warm, and filled with stories that get better every time they’re told.
Attire: Country chic (boots and blazers)
MONDAY, May 4, 2026 / 6:45PM - 10:00PM
BSA’s Hoedown BBQ Picnic Reception and Dinner
Event Barn
BSA's BBQ Picnic Hoedown brings together the best of country charm and backyard fun. Think checkered blankets spread under big open skies, mason jars clinking with sweet tea or lemonade, and the smell of smoky barbecue drifting through the air. Guests pile their plates high with pulled pork, ribs, baked beans, and buttery corn on the cob while a lively country playlist gets toes tapping. Plenty of laughter fills the barn as everyone settles into a relaxed, down-home rhythm. It’s cheerful, casual, and full of heart—just like the perfect summer day spent with BSA friends.
Attire: Country casual (denim, boots, button downs)
TUESDAY, MAY 5, 2026 / 12PM - 5PM
Unofficial BSA Lagoon Beach Party
Hotel Beach Lagoon

2.2-Acre Crystal Lagoon, a beautiful, man-made lagoon, powered by Crystal Lagoons® technology. The 2.2-acre Crystal Lagoons® amenity is the company’s first-ever project inside a Central U.S. resort destination, transforming Hyatt Regency Hill Country Resort into an idyllic beach paradise located right here in Central Texas. The Crystal Lagoons® unique concept and cutting-edge sustainable technology enables the development of world-renowned crystalline lagoons for people of all ages to enjoy the water and practice water sports year-round. This new water feature will be accompanied by beautiful white sandy beaches, luxurious private cabanas, a variety of fun water sports and an additional poolside food and beverage venue. The lagoon expands the resort’s existing water amenity lineup of multiple outdoor pools, a two-story water slide, winding and relaxing lazy river and a FlowRider wave simulation machine. The Crystal Lagoon® will be accessible for guests of the resort.
Click here to learn more about the lagoonTUESDAY, MAY 5, 2026 / 6:30PM - 10:00PM
Cinco de Mayo featuring the Dillo Dash Reception and Dinner
Henry's Hollow
A Cinco de Mayo dinner party with armadillo racing will be lively, colorful, and full of playful spirit. Picture bright papel picado banners swaying overhead, tables covered in vibrant tablecloths, and the smell of sizzling fajitas, fresh salsa, and grilled street corn filling the warm evening air. Guests sip margaritas or cold cervezas as music with a festive Latin beat sets the mood. The highlight of the night is the armadillo racing—lighthearted, hilarious, and guaranteed to spark cheers and laughter as everyone picks a “champion” to root for down a track. It’s the perfect blend of tradition and whimsical fun, creating a party atmosphere that’s bold, joyful, and unforgettable.
Click here to watch the dillos race!
All betting proceeds will go to Ben's selected Charity: North Atlanta Meals by Grace
"Our mission is to bring food, hope & transformation to children and families in need, with resources from our community, so that children can go to bed happy, not hungry"Click here to view the North Atlanta Meals by Grace Webpage.
Attire: Summer Casual (flipflops, shorts, no tank tops)


